Martha Henderson spoke to the Shellback Club about her motivations, goals, experiences, and lessons learned in Olympic campaigning and competition. Some of those are different for women in competition than those for men. ![]() About Martha Henderson Through her entire career, Martha has inspired and led teams to achieve and succeed beyond their expectations. One of her greatest achievements was representing Canada with her sailing team at the 2008 Olympics in Beijing. In business, Martha led projects in sports and promotional marketing, many of which are still in market many years later. She worked with Canada’s top athletes, managing the endorsements and paid appearances of Canadian Champions, World Champions and Olympic Gold Medalists allowing them to pursue their dreams in sport and beyond. Conflicted by the desire for excellence and becoming better every day that inspired Martha through her Olympic journey, and the bureaucracy and monotony of a 9-5 office job, she decided to become an entrepreneur and help others become better every day. Martha provides solutions in skin care, nutrition, wealth solutions and travel. Her vision is to inspire people to be motivated to become a little better every day. Martha has an Honors BA English, University of Western Ontario. She is certified with the Tourism Industry Council of Ontario. Additionally, she has training with the National Institute of Broadcasting in Television & Radio and sales training with Performance Associates International. One of her ways of helping others to become a little better every day is her involvement in Disabled Sailing in Toronto.
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